About me

A veteran in online marketing, global advertising, digital publishing/media, and international business.

Experience includes working for leading brands, such as AOL, Overture, Yahoo, and LivingSocial, as well as start-ups and consulting services. A self-starter with the willingness and desire to “roll up the sleeves” and directly contribute to the growth and success of the company. Demonstrated strengths in marketing vision and strategy, as well as implementation, with a global perspective, and across a broad set of industries.

Resourceful, energetic, creative, and highly motivated.

  • online advertising
  • international business operations
  • digital publishing
  • event management
  • marketing promotions and collateral
  • global marketing strategy
  • social media
  • product management and localization
  • content monetization
  • business development, new market penetration
You didn't climb the mountaint to just sit on the top, you look for another mountaint to climb.


  • iab 2018 - now
  • iab 2012 - 2018
  • livingsocial 2011 - 2012
  • disney 2010
  • zinio 2008 - 2009
  • yahoo 2004 - 2007
  • aol 1997 - 2003


Key skills

  • Global Business Development
  • International relations
  • Digital marketing
  • Search, display, and mobile advertising
  • Email marketing
  • Product management
  • Localization
  • Trade marketing
  • Event management
  • International licensing
  • E-Commerce
  • Team management, local and overseeing remote reports


english English Native fluency
french French Native fluency
russian Russian Used to be fluent, now good working knowledge
spanish Spanish Basic working knowledge

Other skills

  • Windows
  • MAC OS
  • MS Office
  • Adobe Creative Suite
  • Omniture
  • Google Analytics
  • Ad servers
  • Social media platforms


Formal Education

Ecole Supérieure de Commerce

Master of Business Administration

Plekhanov Institute

Russian Certificate

The Washington University

Bachelor of Arts

Additional Certifications

Fitness Certifications
CPR & First Aid
Professional Culinary & Pastry Chef


“Enjoy the little things, for one day you may look back and realize they were the big things.” — Robert Brault

My favorite dive spots include Bonaire, Palau and the coast of Catalina, California but I'll take any chance to go diving as good! Check out the map below to see where I've been diving.

I own all of my dive gear from the great Dive Rite TransPac BCD, HOG and Apex regulators and the Force Fins that I absolutely love, and a handful of wetsuits ranging fromm 3mm to 7mm. I am all about staying worm and highly recommend diving with a hood, even in warmer waters. I also have a Suunto Vyper Air and wireless transmitter but am thinking of upgrading that soon to a bright and big color display.

On my wish-list of places to go: Seychelles, Maldives, Galapagos, Thailand, Fiji, more of the caves in the Yucatan or Florida, and... ok, I admit, there are a number of places I'd love to discover. I am an member several dive clubs, active with Divers' Alert Network (DAN), as well as frequent poster on Scubaboard. Follow me on twitter@ScubaAlex.

"Turn your face to the sun and the shadows fall behind you." — Maori Proverb
health and fitness

I'm passionate about fitness and healthy living. I try to work out every day and enjoy a wide range of activities such as spin classes, weight lifting/body sculpting, bootcamp, TRX, boxing and kickboxing, yoga and more. I have been a certified personal trainer and nutritionist since 2006 and have been continuing my training every year with new specialties and learning new techniques. I also was an early adopter of fitness trackers and heart rate monitor for motivation, starting with a fitbit and Polar, and now using Apple watch.

I have been a member and a huge fan of MINT Gym & Studios for years. I can't recommend their great facilities, amenities, and extraordinaire instructors. I also head the MINT Ambassador and Community Parnter programs.

For tips on health and fitness, exercise routines, and great playlists for the gym or outdoors, take a look at out my blog on tumblr.

"Wage more. Bark Less" — unknown

PHOTO Portfolio

  • canon

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